Video is everywhere. What’s your OVP strategy?
You Down with OVP? (Yeah, You Know Me)
Online video? It’s everywhere. Once limited to computers, it’s now available on phones, tablets, and even on televisions. Unsurprisingly, organizations are implementing video strategies as an impressive rate. Smart move — the numbers back it up.
- End users are on board: YouTube reaches more 18-34 and 18-49 year-olds than any cable network in the U.S.
- Marketers are reaping the benefits: 73% of B2B reported that video marketing positively impacted their marketing ROI.
- Enterprises are buying in: the market for Enterprise Video is projected to crack $35 billion by 2020.
Online Video Platforms, or OVPs, simplify the process of publishing video online and across devices. With OVPs that specialize in marketing, training, media, and even ones that are designed to be integrated into an organization’s product, app, or website, numerous options are available.
Players, transcoders, and syndication, on my! Where to start? You can learn all about the OVP market, key features and critical differentiators in our e-book, Online Video Platforms: A Vendorful Guide. By the time you’re done, you’ll be talking the talk and able to assess your organization’s specific needs.
Find Your Match
There is a robust and growing market of Online Video Platform providers. If you’re not relishing spending hours surfing the web, identifying them, and then reaching out, we don’t blame you. Connecting with vendors has never been easier. Build your list of RFP questions and Vendorful will connect you with OVP providers that best match your requirements.
Collaborate with colleagues
You have stakeholders across departments who will reap the benefits of an OVP, but the thought of herding all of those cats is terrifying! Collaboration in Vendorful is easy! You can chat with coworkers, empower stakeholders, and seamlessly work across teams. Granular control of responsibilities makes it easy to stay in control of your process while leveraging the wisdom of your organization’s crowds.
Run your process quickly
Once you’ve established which key features are most important for your organization, you can issue your request (RFP, RFI, RFQ) in minutes. The entire process is managed inside the browser.
Here’s a bright idea!
Want start your OVP selection process? It’s never been easier!